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W. Chan Kim, Renée Mauborgne: Blue Ocean Strategy, Expanded Edition: How to Create Uncontested Market Space and Make the Competition Irrelevant (2015, Harvard Business Review Press)

Blue Ocean Strategy, Expanded Edition: How to Create Uncontested Market Space and Make the Competition Irrelevant

320 pages

Published Jan. 20, 2015 by Harvard Business Review Press.

ISBN:
978-1-62527-449-6
Copied ISBN!
OCLC Number:
889426407
W. Chan Kim, Renée Mauborgne: Blue Ocean Strategy, Expanded Edition: How to Create Uncontested Market Space and Make the Competition Irrelevant

Blue Ocean Strategy, Expanded Edition: How to Create Uncontested Market Space and Make the Competition Irrelevant

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