Sway

The Irresistible Pull of Irrational Behavior

audio cd

Published June 17, 2008 by HighBridge Audio.

ISBN:
978-1-59887-629-1
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Why are we more likely to fall in love when we feel in danger? Why would an experienced pilot disregard his training and the rules of the aviation industry, leading to the deadliest airline crash in history? This book lets you discover the answers.

4 editions

Review of 'Sway' on 'Goodreads'

Do you consider yourself a rational person? Do you get flummoxed when other seemingly rational people act irrationally? Then read this book. Now. It's constructed much like Freakinomonics, with scientific studies to back up their conclusions. This will be a book I will reread in the future.